Introducing Your Choice; a music industry supported campaign to address the growing cultural issues!

Your choice = Our experience.
Our choice = Your experience.
Everyone is Responsible – venues, festivals, events, and you
 

Your Choice is a music industry supported campaign to address the growing cultural issues around behavior and lack of personal accountability within Australian venues and event spaces.

There is a shared responsibility and shared accountability between event organizer/ venue owner and patrons. As an industry, we are working hard to provide the safest environments for patrons to have a good time. We are committed to continually evolving our practices of harm minimization and sharing that information.

These issues are not exclusive to the music industry, they are issues within our Australian society. However, as a community of festival promoters, venue owners, artists, promoters and managers, labels, publicists and more, we are committed under the Your Choice banner, to work together to raise awareness of this important cultural issue, encourage a more positive conversation with our audiences and come up with preventative strategies to support and enhance those already in place.

The goal of Your Choice is to help influence a culture of positive behaviour through shared responsibility – together as industry organisers and patrons attending.

  • Everyone has the right to a good time, without the actions of the minority coming at personal and/or public expense. We want to see an inclusive, supportive, safe, fun time had by all. 
  • Both organisers and patrons share responsibility in creating the safest and most enjoyable experience.
  • Our culture today demands a preventative conversation, not a reactive one. We want to start by focusing attention and growing awareness on what is acceptable and expected behaviour, not just telling people to be warey and vigilant or providing reactive solutions after the fact.  
  • As a society, we all have a responsibility to encourage people to think harder about the impact their choices have on the wider community and we need to be vocal about this, calling it out when we see it
  • Efforts are required today to ensure our industry is protected and can continue to nurture the ideas of young cultural entrepreneurs and give young artists a space to develop and grow  

Your Choice is about being culturally proactive, we don’t want to stick our heads in the sand around any of these issues and pretend they’re not happening. As industry representatives, we will continue to work with the public, emergency services, community groups and government agencies to develop informed and preventative strategies rather than legislative, restrictive solutions.
 
Your Choice aims to build on the great work being done by the VIC Sexual Assault Task Force, Listen, Camp Cope’s It Takes One and various other campaigns by calling on everyone in our industry and all our patrons to adopt a code of conduct and a zero-tolerance policy around expected and accepted behaviour, the Your Choice House Rules (you can view here).

Your Choice is working to be a support system to sit alongside current initiatives that are already in place, and help foster new ideas for harm minimisation.

Your Choice is having positive discussions with VIC Government Ministers and look forward to their involvement in the coming weeks.

 
How Will Your Choice Effect Change? 

  • The Your Choice website (your-choice.net.au) will function as a resource platform for venues, artists, festivals and other industry bodies to share information on policy, service providers, and ideas regarding safety and best practice.
  • A place for conversation, education, debate and interaction between industry and policy makers. An exchange platform of what is working and ways we can all benefit from new ideas.
  • Your Choice invites everyone to implement the Your Choice House Rules and Your Choice logo across their website, social media platforms, festival and event sites, marketing collateral and venues as a reminder to everyone of the expected and accepted behavouir in their environment. 
  • Your Choice will work alongside promoters, venues and industry to promote their current strategies and new ideas, and if requested, help push those ideas out to a national audience.
  • Your Choice will continue to talk openly and honestly with the public about the impact of individual’s choices, and encourage people to think before they act. 

We want to get the message out that as an industry we take this responsibility seriously and are working hard to ensure patron safety is paramount. But the reality is that we can only do so much, we need the help of our patrons as well.
 
CALL TO ACTION: WE ARE ASKING MUSIC LOVERS, TO STAND WITH US AS AN INDUSTRY
We are inviting all artists, festivals, companies (agents, promoters), venues, media, brands and fans to join this movement by changing their Facebook profile page to the Your Choice logo as a show of solidarity for the whole day on July 18th you can download the logo here: your-choice.net.au  
 
Quotes for Press: 
 
We are happy to see the music industry continue to be proactive in tackling these issues. We agree there needs to be a wider conversation around behavior and individual accountability, and we will continue to work with festival promoters and industry to develop and implement strategies to ensure safe environments for all music fans. Having a central place like Your Choice, industry can go to for ideas around harm minimization and experienced contacts who can help them develop strategies, as well as a forum for discussion is a win for everyone.”
Craig Lapsley Commissioner Emergency Management Victoria
 

We bring people together to share in remarkable cultural experiences. Providing a safe environment to collectively experience live music is our number one priority. We’re proud to support Your Choice in creating cultural change in the live music scene. We all have a role to play in ensuring music can be enjoyed free of fear and risk from unacceptable behaviour,”
Claire Spencer, CEO, Arts Centre Melbourne.
 

“As the world’s leading concert promoter Live Nation is fully committed to providing the best experience possible for our audiences and for our team members at all of our live music events. We want to ensure that everyone involved has an inclusive, supportive, safe, and fun time.Accordingly we are happy to support the Your Choice initiative. Anything that shines light on these issues, encourages open, honest discussion and assists with the development of measures to prevent or minimise harm in the live performance environment is a big step in the right direction for all of us”. 
Michael Coppel Chairman of Live Nation Australasia
 

Sexual harassment and assault is endemic in our society,  it’s prevalence is often a barrier to women and our LGBTQI communities being able to connect and participate in not just Live Music Culture but everyday life. I’m so pleased to see a united community response coming from our Music Sector. Your Choice is a campaign with a clear message, exercise respect, because everyone has an equal right to enjoy our music scene free from harm”.
Helen Marcou Co Founder of SLAM / Owner Bakehouse Studios
 

Laneway Festival supports and encourages any positive initiatives that opens up a conversation that encourages awareness, education and a creation of safe spaces for artists to perform for their fans. Respect for everyone is a mandate of the Laneway team and we believe that Your Choice is a positive message that reflects our core values
Danny Rogers Laneway Festival

 

The Hills Are Alive Group and its associated industry partners are in full support of the YOUR CHOICE campaign. It is our belief that through industry collaboration we can continue to promote and proactively influence what is acceptable and expected behaviour at all live music events and ultimately within our broader community. We take great pride in providing safe and inclusive environments for all to enjoy.”
 Rhett McLaren Co-Director, The Hills Are Alive Group

"UNIFIED completely supports the Your Choice campaign and through our collective network we will continue to promote positive behavior at live music events. It's incredible to already see the industry really getting behind this fantastic cause.” 
Jaddan Comerford CEO and Founder of UNIFIED Music Group
 

“Your Choice is an important conversation to have. Australia is one of the most highly regulated countries in the world with lots of checks and balances in place that help make you safe. Who is responsible for the decisions you make? At its core, Your Choice is a discussion about safety at gigs, concerts and festivals and how we can collectively have an inclusive, supportive good time at these shows. Your Choice will start the conversation and we hope, positively shift the behavioural culture that seems so prevalent these days. We’re into it!”

Jessica Ducrou and Paul Piticco Co CEO’s Secret Sounds

We have hundreds of industry people on board with Your Choice to date, and would love many more, please head to the Your Choice website for further details on how you can be involved and have your company, artist, name listed with these legends:
 

123 Agency
170 Russell
5/4 Entertainment
A DAY ON THE GREEN / ROUND HOUSE
A N R Department
AAM
AIR
Airbourne
Alex Lahey
All Our Exes Live In Texas
Amrap
Amy Shark
Angie McMahon
APRA AMCOS
Astral People
Aus Music Week
Bake House
Barely Dressed Records
BBE
Beach Road Hotel Bondi
Beat
Bedroom Sucks Records
Bernard Fanning
Big Top Sydney - Luna Park
Bigsound
Birds of Tokyo
Bizarro Life
Black Bear Lodge
Bluesfest
Bob Evans
Bolster
Botany View Hotel
Boy & Bear
Brass Monkey
Brighton Up Bar
Brightside
Call and Response
Captain Cook Hotel
Caroline
Catherine Haridy Management
Cattleyard Promotions
Cloud Control
Code One Entertainment
Collarts
Collision Course
Comes With Fries
Corner Hotel
Crown and Anchor
Dan Kelly
Dark Mofo
Dashville Skyline
Death Proof PR
Dew Process
Down The Highway
Ecca Vandal
Edinburgh Castle
Elephant Tracks
ELKI
Engine Room
Exeter Hotel
Falcona
Falls Festival
Fascinator
Feel Presents
Festival Hall
Festival Of The Sun
Foghorn Media
FOMO
Footstomp Music
Future Classic
Gang of Youths
Gareth Liddiard
Grace Darling Hotel
Grass is Greener Festival
Green Buzzard
Groovin The Moo
Grow Yourself Up
Gum Ball
Habitat
Handshake Management
Hatchie
Heart Stop Music
Heritage Hotel
Howler
I know Leopard
I OH YOU
Jebediah
Jive
JMC
jones PR
Josh Pyke
Karen Conrad PR
Karova Lounge
Katy Steele
Kicks Entertainment
Kingswood
Laneway
Leadbelly
Lemon Tree
Let Them Eat Cake
Lismore City Hall
Live Nation
Look Out Kid
Lost Paradise
Low Brow Bar and Gallery
Lucky Ent. 
Lunatic Entertainment
Lupa J
Macro Music
Mama Kin
Maric Media
MAX WATTS MEL, SYD, BRISBANE
Metropolis/Amplifier/Capitol
MGM Distribution
Michael Parisi Management
Mike Waters
Minor / Major PR
Miranda Hotel
Mistletone Records & Touring
MJR Presents
Mojos Bar
Mona Foma
Monster Management
Montaigne
Moonbase
Mother Ship Events
Mountain Sounds
Mucho-Bravado
MUSIC NSW
Music NT
Music SA
Music TAS
MUSIC VIC
Niche Productions
Nicholas Allbrook
North Byron Parklands
Northcote Social Club
NYE on the Hill
OKBadlands
Oztix
Pacific Hotel Yamba
Palais
Palms
Party In The Paddock
Paul Dempsey
Pete Murray
Peter Bibby
Philip Stevens Management
Pierce Brothers
Pigsty in July
PR Files
Premium Media
PS Music Group
Q MUSIC
Rad Bar
REMI
Remote Control Records
Respect the Rule
Revered Management
Riot House PR
Roadsick Apparel
Sahara Beck
Scrabble PR
Secret Garden
Secret Service Management
Secret Service PR
Secret Sounds
Secret Sounds Connect
Secret Sounds Touring
Select Music
Select Touring
SG Media
Shihad
Snowtunes Festival
Solbar
Some Velvet Morning
Something For Kate
Spender
Spilt Milk
Spinning Top
Splendour In The Grass
Sugar Mountain
Star Court Theatre Entertainment
Strawberry Fields
Tanks Arts Centre
The Amity Affliction
The AU Review
The Avalanches
The Cat Empire
The Chippo Hotel
The Drones
The Foundary
The Gasometer Hotel
The Grates
The Hills Are Alive
The Jezabels
The Lady Hampshire
The Lansdowne Hotel
The Lord Gldstone
The Music
The Music.com.au
The National Hotel
The Northern
The Operatives
The Paper Kites
The Plot
The Push
The Retreat Hotel
The Teskey Brothers
The Toff
The Waifs
The Zoo
This That Festival
Thornbury Theatre
Timberwolf
Tired Lion
Title Track
Toby Martin
Towradgi Beach Hotel
Triffid
triple j
Tropical Fuck Storm
Tyagarah Tea Tree Farm
UNIFIED
Unify: A Heavy Music Gathering
Valve Bar & Venue
Village Sounds
VVV MGMT
Waax
Waves Nightclub
Waywards
White Label Servicing
Winston Surfshirt
Winterman Goldstein
Wollongong Uni Bar
Wonderlick
Woodford Folk Festival
Your and Owls (Company)
Yours and Owls Festival


your-choice.net.au

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