Tools Australian artists should be using to keep it local.

Photo: BTV - Daniel Witchey

Tools Australian Musicians Should Be Using to Keep It Local

For most Australian musicians, running your career now means running a small tech stack.

Tour listings, ticketing, distribution, marketing, link in bio, media requests.
And more often than not, the tools we default to are built overseas.

There’s a growing group of Australian companies building tools specifically for the local music and events industry.

If you’re an Australian artist, promoter or manager, here are some Australian-built platforms worth using instead of international alternatives.

Tour & Gig Discovery Whatslively

International alternatives: Bandsintown, Songkick, seated

Whatslively is an Australian-built live music discovery platform focused entirely on the local scene.

It helps fans discover gigs by city and helps artists surface their shows to an Australian audience without competing against international touring data.

For Australian artists, it keeps your listings in an ecosystem built around local gigs rather than global touring databases.

Music Distribution - G.Y.R.O

International alternative: DistroKid, LANDR
Gyrostream is a Brisbane-based music distributor used by thousands of Australian artists and labels.

It offers:

  • Distribution to all major DSPs

  • Local support

  • Strong ties to the Australian industry

  • Direct integrations with Australian organisations and charts

For many artists, it is a direct local replacement for DistroKid with better alignment to the Australian market.

Music Distribution - Community Music

International alternative: TuneCore

Community Music is a global artist services and distribution platform with teams based in Melbourne and Sydney.

It offers:

Global distribution to all major DSPs worldwide
Campaign-specific DSP pitching and release strategy
Profile setup and metadata management in one system
Publishing administration and royalty collection
Optional funding support for recording, touring and marketing
Global digital marketing, PR and radio campaigns
Physical production and distribution for vinyl, CDs and merch

Community Music is built for independent Australian artists and managers who want more than DIY distribution. Backed by UNIFIED Music Group and powered by custom-built technology, it combines distribution with strategic support, funding and long-term career development.

The platform is led on the technology side by Product Development Manager Will Cuming, an Australian artist who also releases music under the name LANKS. His dual background in tech and artist management shapes Community’s focus on practical tools built by people who actively work within the Australian music industry.

Marketing & Audience Tools - Audience Republic

Purpose: Event marketing and audience CRM
International alternative: Laylo, cobrand

Audience Republic is an Australian marketing platform built specifically for live events and entertainment.
Instead of using a generic email or CRM tool, Audience Republic lets you:

  • Capture fan data from ticketing

  • Segment audiences by show, city or tour

  • Run targeted campaigns for future events

It is purpose built for festivals, venues and touring artists rather than adapting a business tool to fit music.

Collecting Fan Content From Your Events - TimeLoop

International alternatives: Generic event replay tools, Dropbox, G-Drive etc

TimeLoop is a platform designed to help event organisers, artists and brands capture and organise fan-generated content from live events.

Instead of letting memories disappear into fragmented clips across thousands of phones, TimeLoop creates a shared digital space where attendees can upload their videos and photos in one place.

It helps you:

  • Collect user-generated content from your audience

  • Curate the best moments from your events in real time

  • Build a lasting digital archive of shows and experiences

  • Increase engagement and community involvement

For artists and promoters, it offers a simple way to preserve and showcase the moments that matter most, while making content collection far easier than chasing clips across social platforms.

Link in Bio Tools - Linktree

International alternative: KOMI

Linktree is an Australian-built link in bio platform created by the team behind Bolster, a management company with long-standing ties to the Australian music industry.

Linktree was created by the team at Bolster so they wouldn’t have to keep updating the bio link of an artist they managed.

That simple solution quickly grew into the platform now used by millions of artists, creators and brands around the world.

For Australian musicians, it offers:

  • Australian-founded and developed platform

  • Deep roots in the local music industry

  • Simple, reliable way to centralise your online presence

If your entire online presence starts with your link in bio, this is one of the most natural places to keep things local.

Media/press accreditation tools - accred

International alternatives: Google sheets, JotForm, tally

accred is an Australian-built platform designed to manage media accreditation and media requests for events and festivals.

It helps:

  • Publicists manage accreditation applications

  • Media outlets track requests

  • Contributors manage passes and submissions

Instead of relying on email chains and spreadsheets, accred centralises the entire process in one system built specifically for the Australian events industry.

Why Using Australian Tools Matters
Using Australian-built platforms does more than just keep money local.

It usually means:

  • Better understanding of the local industry

  • Local support teams

  • Tools designed around Australian touring, venues and festivals

  • Stronger alignment with how the industry actually works here

For independent artists especially, the tools you choose shape how efficiently you can run your career.


Final Thought
You do not need to replace everything overnight.
But if you are already paying for tools to run your music career, it is worth asking a simple question:
Is there an Australian company doing this just as well?
In many cases, the answer is now yes.

If you are running an Australian-built platform for musicians, artists, promoters or events or if you know of a local alternative we should include, we would love to hear from you.

Please send us an email with your recommendation and a short description of what the platform does.

Supporting local tools only works if we keep discovering and sharing them.

australianmusicscene